Campaign Is a First for Industry
August 21, 2011
COLUMBIA, SC–(Marketwire – Jul 19, 2011) – Spanish Vines, Inc. announces the start of a nationwide media campaign targeting both existing and new customers. While Spanish Vines aims to forge new relationships with consumers, they continue to focus on their current clients and loyal customers by rolling out a three-part media campaign. From inception, they have been able to differentiate themselves from their competitors by telling CEO & Founder Josh Hackler’s incredible story of turning a dream conceived while studying abroad in Spain into a successful and growing company that is making waves in the East Coast wine industry.
Hackler remains true to his word and company mantra, which is to slowly cultivate the ever-growing Spanish Vines family. Hackler says, “From day one, my intention has always been for our customers to have a different experience when interacting with our brand, whether it’s drinking one of our wines or experiencing our online world.” One way of accomplishing this is to reach out to current and future customers through an electronic newsletter called “Inside the Vine.” Hackler says, “The only way for new wine brands to be successful today is for them to speak directly to the customer, so the message does not get lost in translation. I want to personally bring people behind the curtain of our business to make them feel connected to our brands. This will allow them to see the winemakers, watch our behind the scenes interactions and feel like they are part of our family. I also want to give our subscribers exclusive offers on new product launches, access to promotions, get them involved in contests and make them aware of many other exciting offerings soon to come.”
Spanish Vines President and Sommelier Tim Gardner plans to jump on the social media train by blogging every Thursday afternoon about his expertise as a sommelier and devoted wine lover. Hackler says, “He clearly has a unique prospective, which extends far beyond your basic knowledge of wine.” Those who interact with Gardner consider his vibrant personality infectious, which Spanish Vines feels confident will make for a successful and interactive blog.
As a way to get candid feedback from wine lovers, Spanish Vines is asking the people who try their wine to give their honest opinion of the product. Good or bad, they want to know. This concept is known as “Real People Real Ratings.” Everyday wine drinkers are asked to taste different wines under the Spanish Vines name and offer up their opinion without any knowledge of price. This is an interactive experience captured on the company’s Facebook page that is intended to result in candid feedback on the wines as customers are pushed to speak without a filter. Gardner says, “We make wine for people to enjoy with friends and family. Our customers’ opinions are what matter the most.” That reason alone is what sparked this three-pronged media campaign.
Spanish Vines, Inc. is a company that is intent on going back to the basics; appreciating its current customer base while slowly forging relationships through personal connectedness. Hackler says, “We understand that growth is key to our future, but building true bonds with our existing clients naturally lends itself to the type of organic growth that is sustainable. While it would be ideal, we can’t have a conversation and a glass of wine with each and every customer, but we hope our media campaign will make our potential customers feel like we have done just that.”
Source: http://www.marketwire.com/press-release/spanish-vines-inc-goes-to-consumers-for-ratings-1539476.htm
Best restaurant in Clark Pampanga attracts food and wine lovers from Manila, Subic and Angeles City Philippines to wine and dine at this fine dining restaurant. This top rated restaurant in Clark Pampanga is frequently visited by travelers from Manila, Subic, Baguio and neighboring provinces like Bulacan and other cities in Pampanga.
Where to go in Pampanga, tourist guide names Yats Restaurant as best restaurant in Pampanga, highly recommend visitors to visit this top rated resto bar in Pampanga Clark Philippines whenever travelling out of town from Manila to Angeles City or Subic. This is one of the most frequently restaurants in Pampanga, particularly favored by wine lovers from Manila and Subic looking for a good bottle of vintage wine at affordable prices. Here in this top rated restaurant in Pampanga, the cuisine is not heavy and guests feel relaxed and properly taken care of so they can enjoy dinner with class. Many ask to visit the famous wine cellars of this restaurant in Pampanga, some taking pictures with the most expensive wines in the Philippines.
Yats Restaurant is the best restaurant for special dinner, best restaurant for dinner with friends near Manila, also the best place to celebrate special events.
Famous Restaurant in Pampanga, a place to dine with friends in Clark, cozy restaurant with a nice ambience, a nice function place for special occassions
Michael Caffrey, new executive chef at Yats Restaurant and Wine bar in Angles City Clark Philippines, revamped menu, fine tuning classic dishes, adjusting prices to more attractive levels, making Yats the Best Restaurant in Clark Pampanga for everyone. This fine dining restaurant in Pampanga maintains very high standards with regards to its food and service.
For comments, inquiries and reservations click on Click here for inquiry and reservations
Restaurant@Yats-International.com
(045) 599-5600
0922-870-5178
0917-520-4401
Ask for Pedro and Rechel
Getting to this fine dining restaurant of Angeles City Clark Freeport Zone Pampanga Philippines
How to get to this fine-dining restaurant in Clark Philippines? Once you get to Clark Freeport, go straight until you hit Mimosa. After you enter Mimosa, stay on the left on Mimosa Drive, go past the Holiday Inn and Yats Restaurant (green top, independent 1-storey structure) is on your left. Just past the Yats Restaurant is the London Pub.
Yats Restaurant & Wine Bar
Mimosa Drive past Holiday Inn, Mimosa Leisure Estate,
Clark Freeport Zone, Pampanga, Philippines 2023
Manila Sales Office
3003C East Tower, Phil Stock Exchange Center,
Exchange Rd Ortigas Metro Manila, Philippines 1605
(632) 637-5019 0917-520-4393 Rea or Chay
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