Wine News: FLASQ Is First U.S. Wine to Adopt Aluminum Bottles

February 16, 2011

FLASQ, a product of St. Helena, Calif.-based JT Wines, has become the first domestic wine to be sold in quick-chilling, 100 percent recyclable aluminum bottles.
Now en route to wine retailers, sports venues, resorts, and restaurants across 20 states, FLASQ’s Chardonnay and Merlot varietals are being packaged in 375-ml “demi” aluminum bottles supplied by Exal Corporation.

JT Wines says it is gearing FLASQ to “Millennials, Generation Xers, and Baby Boomers with active lifestyles who desire convenient and portable packaging—all with a modern flair.”
“As a third-generation Napa Valley resident, I believe FLASQ is a long-awaited innovation introducing premium wines to a new audience, and into venues where wine sales were previously hindered,” said Tim McDonald, co-founder and CEO of JT Wines. “With the convenience of quick-chilling, portable and shatter-proof materials, coated aluminum bottles spoke loud and clear to us. As we launch with distribution in 20 states—and several more on deck—consumers, retailers, hoteliers and food service providers will benefit from this unique product, and the fun lifestyle it represents.”
In its press materials, JT Wines heavily touts aluminum’s versatility as a packaging material for both the consumer and producer, noting that aluminum chills five times faster than glass bottles and stays cold longer; offers shatter-proof packaging; and preserves taste from barrel through to consumption.
The vintner also emphasizes its environmental stewardship, stating that the aluminum bottles and screw caps were chosen for the FLASQ product line in part because they are 100 percent recyclable. In the U.S., aluminum cans are recycled at over twice the rate compared to plastic and glass packaging, JT Wines notes. “Additionally, compared to glass, the carbon footprint of aluminum bottles is reduced by 35 percent due to a lighter case weight in shipping,” the company says.
For the launch, JT Wines published an “environmental stewardship document” among its press materials, handily summarizing aluminum’s advantages as a packaging material. The document reads, in part:
“Over the last few years, JT Wines—parent company of FLASQ Wines—has been seeking new wine packaging options embracing greater convenience, portability and socially responsible materials. Upon researching various concepts, JT Wines found the environmental solution in aluminum for both its bottles and caps.
Aluminum has many Earth-friendly attributes:
• Aluminum is a durable and sustainable metal: Two-thirds of the aluminum ever produced is still in use today.
• Recovering aluminum for recycling saves money and dramatically reduces energy consumption. The aluminum container recycling process saves 92 percent of the energy needed to produce aluminum from bauxite ore, according to EPA’s Waste ReductionModel (WARM).
• Most of the rigid aluminum packaging recovered from the waste stream is used to manufacture new packaging, making aluminum packaging a closed loop recycled material.
• Of the most common recyclable materials aluminum, glass, paper, metals, corrugated paperboard and plastics, aluminum is the only material infinitely recyclable, 100 percent recyclable, and pays for itself.
• Around the U.S., aluminum is recycled 50 percent of the time, compared to glass and plastic, which are reprocessed less than 25 percent.
• Aluminum is significantly lighter than glass; therefore, it creates a 35 percent reduction in its carbon footprint during shipping.
• Aluminum does not degrade or lose any if its intrinsic physical properties during the recycling process. Recycled aluminum and virgin aluminum are inherently the same.
• Aluminum beverage containers represent less than 20 percent of the materials collected in curbside recycling programs, and they generate up to 70 percent of total scrap value.
• Aluminum cans are the most valuable commodity to curbside programs helping to pay for the collection of containers made from other materials.
• Aluminum is the only recyclable material municipalities can count on to recoup their recycling costs. According to Earth911.com, each year the aluminum industry pays $800 million for empty aluminum cans to the benefit of communities, industry and the environment.
• Aluminum packaging provides a complete, impermeable barrier. The superior barrier properties, of aluminum packaging, protect the integrity and improve the shelf life of sensitive products, in a highly sustainable manner.”

Foodies and wine lovers travel north from Manila to wine and dine at Philippines’ best fine dining restaurant in Pampanga Clark Freeport worth the 60-minutes drive for a memorable evening of good food with vintage wine at Yats Restaurant & Wine Bar

This fine dining restaurant is also famous for its low carbohydrates “low carb” dishes highly recommended for frequent diners who are on a low fat food and favor healthy food. This is a unique restaurant that can help frequent diners maintain a healthy diet and enjoy delicious fine dining cuisine at the same time. Vegetarian dishes are a specialty here also and so are “halal” cuisines also.

Favorites of frequent diners, foodies and wine lovers are steaks, Wagyu, Foie Gras, lobsters, venison, kangaroo loin, osso buco, veal chops, Kurabuto pork, escargots and a good selection of cheeses to enjoy with fine Vintage port and Sauternes. Cuban cigars such as Monte Cristo, Cohiba, Upmann, Partagas, Romeo Julieta and Trinidad are also available in the Magnum Room which is a wine bar and lounge for before and after dinner relaxation. A good selection of Armagnac, Cognac, Single Malt, Vodka and other liquor is served in addition to the wine vintage wines some served by the glass.

Recent opinion survey of frequent travelers heading north towards Subic and Clark Pampanga revealed that the number one most frequently visited fine dining restaurant in Pampanga is Yats Restaurant & Wine Bar located in Clark Philippines.

Inquiries and reservations

Restaurant@Yats-International.com

(045) 599-5600
0922-870-5178
0917-520-4401

Ask for Pedro and Rechel

Http://www.YatsRestaurant.com

Getting to this fine dining restaurant of Angeles City Clark Freeport Zone Pampanga Philippines
How to get to this fine-dining restaurant in Clark Philippines? Once you get to Clark Freeport, go straight until you hit Mimosa. After you enter Mimosa, stay on the left on Mimosa Drive, go past the Holiday Inn and Yats Restaurant (green top, independent 1-storey structure) is on your left. Just past the Yats Restaurant is the London Pub.

Yats Restaurant & Wine Bar
Mimosa Drive past Holiday Inn, Mimosa Leisure Estate,
Angeles City Clark Freeport Zone, Pampanga, Philippines 2023

Manila Sales Office
3003C East Tower, Phil Stock Exchange Center,
Exchange Rd Ortigas Metro Manila, Philippines 1605
(632) 637-5019 0917-520-4393 Rea or Chay

For assistance in hotel and resort booking in Clark, Philippines, log on to http://www.HotelClarkPhilippines.com

For assistance in locating a suitable venue for wedding reception, log on to
http://www.PhilippinesWeddingVenue.com